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Friday, Apr. 29, 2016

Shear Stylist adds services

Monday, February 27, 2006

Heather Cline establishes her massage therapy and esthetics business at Shear Stylist & Spa in Cherokee.
(Photo by Nancy Nelson)
Cherokee's first full service spa is established

Cherokee can now boast about having a full service spa available to anyone wishing to be pampered and made more beautiful at a cost that you won't find in the big city.

Heather Cline, a Cherokeean born and raised, has returned to Cherokee to build a business after completing her education in massage therapy and esthetics at La James College of Cosmetology in Mason City. She is also licensed in both areas.

Cline is the daughter of Ted and Mary Cline and graduated from Washington High School in 2001. She chose her profession because she wanted a way to help people feel better about themselves with her esthetic care and to ease the every day aches and pains with her massage therapy.

She decided to begin her business in Cherokee because she loves this area and is proud to call it home. It was a good place to start because she has the support of family and friends.

A full service spa is not something Cherokee had available and with the addition of Cline's services, Shear Stylist on East Main Street in Cherokee became a full service salon.

Cline was able to get started there because she has been a long time customer of Tammy Boothby, a stylist there. She worked out an agreement and space with Lori Dreckman, owner of Shear Stylist. She also says that the people at Shear Stylist are very good people and fun to work with.

Cline explains that she developed an interest in esthetics while attending classes for massage therapy. She would visit with others taking the esthetics program and listened as they talked about their classes. She decided that esthetics would be a great program to incorporate into massage therapy.

An esthetician is someone skilled in the art of performing services that enhance or beautify the skin. In Cline's business she offers facial treatments that range from basic to corrective for both men and women which range from $20 to $25. She also has nine additional specialty facial treatments each only $35. Cline says she likes to start clients out with basics, providing education with her service. Then she moves them to more specific services if necessary.

Under her massage therapy services she offers half hour to one hour massages in addition to short 15 minute massages that can be added to any facial.

To further her esthetics services, Cline offers waxing services that range in price from $6 to $35 depending on whether a customer wants eyebrows, lips and chin waxing, or underarms, bikini, Brazilian, arms, and half or full leg waxing. For chest and back waxing prices will vary.

Cline chose her pricing carefully, knowing full well that customers in Cherokee would not be willing to pay the kind of prices that similar services get in larger cities. She is also willing to go the extra mile for customers offering late hour appointments up to 8 p.m. and working Saturdays with an appointment. If a customer is in desperate need of a massage due to pain she will also help the customer out on an emergency basis.

When choosing her retail line of skin care and make-up products Cline chose Bioelements for the skin care line because it is the product she learned from while training, she uses it herself and therefore believes in the quality of the product line. The cosmetic brand she chose is TiGi which she chose both for the wide range of color selections and the fact that the products are mineral based which are better for a person's skin. She also sells a product call Biofreeze which is great for sore and tight muscles.

Cline offers education to her clients and says having the right cleansers and moisturizers are important to skin care. She also adds that sunscreen is a must and after her training she has learned just how harmful ultra violet rays are to the skin.

For other spa services Cline offers make-up application for weddings, proms and any other occasion. With that she also provides tips and education. Ear candling is another service that help relieve pressure in the sinuses, ears, and improve balance.

Lori Dreckman, owner of Shear Stylist, has owned the business for over 15 years and it had long been established before she purchased it. Currently there are four stylist on staff with Jerri Corken offering nail care in the form of pedicures, manicures and nail enhancements.

Dreckman also says that Cline is a nice addition to the business because she is bringing something new and different to the business. Clients and staff are excited about the new services and look forward to a long history of being Cherokee's first full service spa.

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