The business developed out of a home based business bursting at the seams for Dan and Melissa Hale. When Dan broke his back and couldn't return to work, his wife encouraged him to find a hobby that could help him through his difficult time. So Dan decided to pick up an old guitar that he had as a teenager and refurbish it for their son. As Melissa (or Missie as some know her) said, he started playing, caught the fever and hasn't been able to stop since.
From there the hobby turned business has just grown beyond what the couple ever thought it would. Trips to Sioux City to purchase strings and picks became more and more frequent and then the couple found themselves picking up music supplies for friends.
When the couple received their license they continued to work out of their home, not planning for it to go much bigger until the purchasing of guitars began.
"My whole house was a store," she said. "Last year it had finally taken over our living room, dining room, office, two enclosed porches, the attic and two rooms in the basement."
"The inventory came in before the store was ready and it was stacked in our house to the ceiling," Melissa laughed. "We probably opened at the wrong time for the economy but we have our regulars who see us through."
Business might be slow in the store but that doesn't stop sales from happening on the World Wide Web. Guitars have been shipped to Portugal, Mexico, Canada and all over the United States. And the majority of Hale's business is over the web but the locals mean more to Melissa than anything else.
"Our customers have been so great. We've had to close our doors twice this year for family emergencies and every time, the first day I was back, they have been back," she said. "They've been so supportive."
People out looking for a nice breakfast or a quick lunch can find it at Amped Up café with her daily specials, home cooked style menu, coffee, smoothies and ice cream. Breakfast is served all day but the morning special can only be caught between 6:30 a.m. and 10:30 a.m. and then at 11 a.m. you can find the lunch special on the menu until 2 p.m.